+254 722 238 415 | +254 726 775 673 | hello@alluregroup.co.ke
Media Buying & Advertising Services in East Africa
Maximize your ad spend with data-driven media buying strategies.
At Allure Group, we deliver comprehensive media buying and planning services across TV, radio, digital, print, Out-of-Home (OOH), and Digital Out-of-Home (DOOH) channels. We help brands connect with the right audiences at the right time, using optimized placements and strategic media partnerships across East Africa.
Our Media Buying Services Include:
Strategic Media Planning
Custom advertising strategies aligned with your marketing goals.
Multi-Channel Media Buying
Campaign execution across broadcast, digital platforms, print, OOH & DOOH
Efficient Budget Management
Transparent media buying processes to maximize your ROI
Exclusive Media Partnerships
Access to top media houses and platforms across Kenya, Uganda, Tanzania, Rwanda & Burundi
Location-Based Targeting
Place your ads where they’ll make the most impact, physically and digitally
Performance Tracking & Optimization
Real-time analytics and ongoing campaign refinements
Campaign Management & Execution
Flawless execution is where media strategy meets impact.
We manage your campaign from concept to completion—ensuring every placement is on time, on-brand, and performing to its full potential.
Our Campaign Management Services:
Campaign Scheduling & Coordination
Precise media schedules and milestone management
Creative Asset Management
Timely delivery and deployment of all creative materials
Spot Verification & Compliance Checks
Ensuring your ads run correctly and on schedule
Competitor Monitoring
Insights to help you stay ahead of the curve
Ready to elevate your media presence across East Africa?
Let’s build your custom media strategy today.
Public Relations (PR) Services in East Africa
Build trust. Shape perception. Influence the narrative.
At Allure Group, we offer comprehensive Public Relations services tailored to elevate your brand’s visibility, protect your reputation, and drive authentic connections with the media and public. Whether you’re launching a campaign, handling a sensitive issue, or preparing for a major event—our PR strategies ensure your story is heard and remembered.
Our PR Expertise Includes:
Strategic Public Relations Planning
Crafting PR strategies aligned with your business goals
Media Relations & Outreach
Connecting with top-tier media across Kenya, Uganda, Tanzania, Rwanda & Burundi
Crisis Communication Management
Proactive and reactive plans to manage public perception under pressure
Influencer Marketing Integration
Amplifying your message through trusted digital voices
Press Release Creation & Distribution
Writing compelling stories that generate media coverage
Event Publicity & Brand Launches
Maximizing media attention for high-profile activations
Executive Media Training & Public Speaking Coaching
Prepare your leadership team for the spotlight.
Our tailored media training programs are designed for executives, spokespeople, and brand representatives to communicate confidently and effectively across all channels.
Our Media Training Services Include:
Strategic Messaging Development
Deliver clear, consistent, and memorable key messages
Interview Techniques
Master print, radio, and TV interviews with confidence
Crisis Communication Training
Be prepared with actionable strategies for high-stakes situations
Public Speaking & Presentation Coaching
Improve stage presence and message delivery
Simulation-Based Training
Real-time media interviews and feedback to sharpen performance
OOH & DOOH Advertising in East Africa
Stand out in the real world. Reach your audience where they live, work, and move.
At Allure Group, we provide top-tier Out-of-Home (OOH) and Digital Out-of-Home (DOOH) advertising services across East Africa—helping brands command attention in the physical and digital landscape.
With extensive media buying experience and strategic partnerships, we ensure your brand is seen by the right audience at the right time—on roadsides, in malls, in transit, and on dynamic digital displays.
Why Choose Allure Group for OOH & DOOH Media Buying?
Strategic Placement
Targeted Billboard & Screen Placements in major cities across Kenya, Uganda, Tanzania, Rwanda, and Burundi
Creative Campaign Execution
High-impact visuals designed to capture and convert
Digital Billboard Management
Engage audiences with real-time content and location-based targeting
Data-Driven Optimization
Full tracking and reporting for ROI you can measure
Access to Premium OOH Inventory
Leverage our network of top OOH vendors and digital screen operators
From urban centers to regional hotspots, Allure Group helps brands boost visibility and influence consumer behavior through strategic outdoor media solutions.
CRM Solutions
As an appointed reseller local partner for Freshworks, we offer customer relationship management (CRM) solutions to help you effectively manage and nurture your customer relationships.
As part of our key services, we offer IT and customer support CRM solutions to help businesses effectively manage their IT infrastructure and enhance their customer support operations.
Freshworks Products
Freshservice
Modernize IT service and operations with an intuitive, completely integrated IT.
Up to
0
%
of customers are more likely to purchase from brands that offer personalized experiences, emphasizing the significance of CRM solutions in delivering tailored customer interactions.
Some of our Clients who use Freshworks Products
Marketing Services
We develop tailored marketing strategies to reach your target audience and achieve your business objectives. Our services include market research, competitor analysis, campaign planning, content creation, social media marketing, search engine optimization (SEO), pay-per-click (PPC) advertising, and more.
Social Media & Influencer Management
We work with a diverse pool of influencers (Macro, Micro & Nano) and content creators in Africa to offer strategic & customized brand communication on social media
Identifying relevant influencers
Research and identify influencers whose audience aligns with the company’s target market and brand values
Negotiating partnerships
Collaborate with influencers to define partnership terms, including compensation, content requirements, and campaign deliverables.
Tracking & measurement
Implement tracking mechanisms to monitor the performance and impact of influencer collaborations, such as reach, engagement, conversions, and brand sentiment.
Branding
We assist businesses in developing a strong and cohesive brand identity by creating compelling brand strategies, logos, taglines, and brand guidelines. We aim to capture the essence of your business and create a unique and memorable brand that resonates with your target market.
- Brand Strategy
- Brand Identity
- Brand Communication
- Brand Experience
- Brand Management
Digital
We provide a range of digital services to help your business thrive in the digital landscape. Our team of experts is dedicated to delivering innovative and customized solutions that align with your business goals, ensuring a seamless digital experience that drives engagement, boosts conversions, and fosters customer loyalty.
- Website Development
- Mobile App Development
- Ecommerce solutions
- User Experience (UX) design